What is Implicit BiasImplicit bias Implicit bias (also referred to as “unconscious bias”): Implicit bias refers to the unconscious or automatic attitudes or stereotypes that individuals hold about certain groups, often leading to unintentional discrimination or unfair treatment (Pritlove et al., 2019).?
Also known as implicit social cognition, implicit bias refers to the attitudes or stereotypes that affect our understanding, actions, and decisions in an unconscious manner. These biases, which encompass both favorable and unfavorable assessments, are activated involuntarily and without an individual’s awareness or intentional control. Residing deep in the subconscious, these biases are different from known biases that individuals may choose to conceal for the purposes of social and/or political correctness. Rather, implicit biases are not accessible through introspection.
— Excerpted from Kirwan Institute at Ohio State University